10th Annual New You Awards Kickoff at New You Beach Club Presented by Grande Cosmetics
NEW YOU Media kicked off its 10th Annual NEW YOU Awards weekend with a glamorous and star-studded event at the exclusive New You Beach Club, presented by Grande Cosmetics, at the W South Beach. This highly anticipated event brought together top celebrities, influencers, and beauty experts for a day of luxury, beauty treatments, and networking.
Exclusive Gifting Bungalow and Celebrity Appearances
VIP guests had the opportunity to visit the Grande Cosmetics gifting bungalow, where they received exclusive branded gift bags and enjoyed beauty treatments. Among the personalities in attendance were Real Housewives of Miami star Adriana de Moura, Real Housewives of Atlanta star Cynthia Bailey, Too Hot to Handle season 3 sensation Georgia Hassarati, and renowned celebrity makeup artist Patrick Ta. Patrick, also a panelist for this year’s awards, received some insightful tips about GrandeLASH-MD (a lash-enhancing serum) and the GrandeBROW Brow Enhancing Serum for his celebrity clientele, including supermodels Gigi Hadid and Alix Earle.
Celebrating the Best in Beauty
The day kicked off with excitement as guests mingled in the vibrant atmosphere of the beach club, setting the tone for the weekend. The New You Beach Club event not only marked the beginning of the 10th Annual New You Awards but also served as a celebration of beauty, health, and wellness. Guests were treated to a series of exclusive beauty experiences courtesy of Grande Cosmetics, an official sponsor of the New You Beauty Awards.
Miami Swim Week, The Shows – A Sneak Peek
As the event unfolded, the excitement continued poolside with an exclusive runway presentation at Miami Swim Week, The Shows, which served as a prelude to the main event of Miami Swim Week taking place from May 28 to June 1. Ema Savahl Couture took center stage with its Spring/Summer 2025 collection, which showcased a mystical fairytale elegance with a bold, sexy edge. The collection was highlighted by shades of pinks and reds, flowing long gowns with tulle accents, statement mini dresses, two-piece sets, and high-low dresses with alluring slits. Ema’s signature intricate floral designs were prominently featured, leaving guests in awe of her artistic and intricate craftsmanship.
Carmen Sol – A Preview of Fashion Forward Styles
Miami Swim Week, The Shows also featured Carmen Sol, an Italian brand known for its stylish jelly collections of sandals, shoes, bags, purses, and accessories. Their fashion-forward designs, featuring both neutral tones and color-pop accents, drew the attention of many influencers and talent, all of whom were eager to see the next wave of fashion trends.
VIPs and Celebrities Gather for the Official Awards Ceremony
The excitement continues as the 10th Annual New You Awards weekend unfolds with more star-studded events, including the much-anticipated awards ceremony. The New You Awards is renowned as the Oscars of beauty, and this year’s event promises to be one of the most exciting yet, celebrating the best in the beauty and wellness industries.
For those in attendance at the New You Beach Club, it was a preview of the amazing things to come, from the incredible beauty treatments to the high-energy fashion presentations and the dazzling celebrity guests.
Stay Tuned for More from the 10th Annual New You Awards!
We look forward to the official New You Awards ceremony today, where we will celebrate the best and brightest in the beauty industry. Stay tuned for more updates, red carpet moments, and exclusive glimpses of this incredible event.
Photos by Javier Sanchez.
